Management, Mobile, Uncategorized

Mobile is to Desktops what Startups is to Enterprise


Something that caught my attention when trying to understand good Mobile UX was that many of it’s patterns can be applied to larger devices i.e. Desktops as well.

In other words if you start with a Mobile first UX approach you tend to remove the clutter and come up with a more “lean” UX that can be used on desktops as well.

But interestingly (or strangely) I see a similar relationship between how Startups are managed compared to larger enterprises.

Startups are managed in a very lean, less bureaucratic manner with a bias toward action. I think smaller organizational units (e.g. software project teams) within a large enterprise can also take a leaf out of the startup playbook.  This is similar to how Mobile forces a leaner UX design by removing “unnecessary” clutter.

Folks in the enterprise environment may call this Agile but I think having a “Startup mentality” at a large organization is going even more further by shedding as much clutter as possible and getting stuff done.

I guess SAP has already recognized this with it’s AppHaus concept.

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